The Ouma legend lives on. The story of Ouma rusks started in 1939 in the small North-Eastern Cape town of Molteno. The great depression spurred Ouma Greyvensteyn and her friends to find ways of helping their community. Ouma Greyvensteyn started by baking a batch of rusks using her trusted family recipe. After selling these delicious treats to farming families in the community, orders soon started pouring in and a much loved, iconic South African brand was born.
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